December 2022 - Front Row Exhibitions

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December 2022

Planning a successful exhibition stand Front Row Exhibitions Stand builders Gothenburg www-frontrowex.se

December 8, 2022

15 most important things to think about before the fair

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Gothenburg, Sweden
+46 705 92 00 77
info@frontrowex.se

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Front Row Exhibitions
Qvidingsgatan 4a
416 51 Gothenburg

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Front Row Exhibitions C/O AllFlytt-TSV AB
Lilla Holmen 3
424 57 Gunnilse

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Training tip: Think like Armand Duplantis 🥇 Look ahead

Exhibition Tips: Think like Armand Duplantis 🥇Picture this: You’re exhibiting in Hall B. Your booth is spot on. Acoustic panels, LED screens, custom-built product displays… But Kalle, your dream client, has just walked into Hall A. He sees your booth neighbor. But not you.Why? Your neighbor has thought like Duplantis: How high can we reach? 🕺 A ceiling display does two very important things: 1. Your booth is visible from a loooong way away. 2. You help Kalle find his way back to you after lunch, seminars, and the trade show haze 😶‍🌫️ Our customers love this ceiling solution 👌 More stylish examples? Check out the link in the bio 👆

It's always a little scary … … when you step into

It’s always a little nerve-wracking… when you step into the exhibition hall. You take a deep breath and think:📦 Is everything in place?👀 Who will be our booth neighbors?✨ Is the booth space clean and ready?Here stands Peo, last night at 7 p.m., looking out over @messe_stuttgart 🇩🇪“This feels good.”Construction starts today. Stay tuned!

How do I create the best booth?⁣ ⁣ This question has been asked

How do I create the best booth?⁣⁣The question has more layers than a croissant 🥐⁣Let's roll out two of them that are clearly visible at SKF at the Maintenance Fair 👩‍🍳⁣⁣1️⃣ Give visitors a reason to come – and stay⁣⁣“Book your shrimp sandwich.” A tradition at SKF's booth that has become a real talking point!⁣⁣You choose the day, and when you arrive, a shrimp sandwich and delicious coffee await you.⁣So you've already made up your mind, and you're full of anticipation.⁣⁣2️⃣ Choose a theme. A message⁣⁣“Do you really need a new bearing?”⁣⁣In 2024, sustainability was the theme at SKF’s booth at the Maintenance Fair.⁣⁣The staff wore clothes from Nudie Jeans and shoes from Icebug. Local companies with the same sustainability mindset.⁣⁣When the message is consistent in both appearance and conversation, you gain trust.⁣And trust = business.⁣⁣⁣✍️ So, take this into account in your planning:⁣▪️ What should visitors remember?⁣▪️ How do you reinforce this from the invitation to the experience?⁣▪️ What will they say about your company and booth to a colleague afterwards?

Why you want a chat wall at your booth 👇 (Gothenburg

Why you want a tjöt-mur in your booth 👇(Gothenburg slang for low booth wall) It works as: Product demo A place to hang out Framing in open booths But above all: lots of space to show who you are and why people actually want to talk to you.BDS – Sweden's most satisfied workshops" was displayed along the aisle in Atoy's booth at the Auto Show (BDS is a partner of Atoy). Inside, the logos were reinforced with red LED lights. Yes, you see. So simple. So stylish. So effective.

“Tinder dating isn't our thing.” This means

“Tinder dating isn’t our thing.” This is what Peo means: I want to help companies in the long term. Take the time to really get to know and understand them. Not just the company, but the person responsible for the booth.How can I best support you on your journey?  Trust takes time. But when you feel understood, peace of mind follows. And our collaboration just gets better and better. This was the second time Peo and Front Row project managed Atoy's booth at the Auto Show.  This is what Daniel Bergkvist at Atoy had to say: "With Peo as project manager, you not only get a professional result, but also a collaboration that feels easy and inspiring. It's clear that he's on top of everything – and that makes a huge difference for us." 💙Peo would be happy to talk to you 😊Send an email to peo@frontrowex.se with your number, and he'll call you back.

THANK YOU ❤️⁣ ⁣ To you, our dear customer.⁣ And to you,

THANK YOU ❤️⁣⁣To you, our dear customer.⁣And to you, our dear partner.⁣⁣(Yes, Peo always says "our dear" when he talks about you 😄)⁣⁣But the year isn't over yet.⁣⁣During the holidays, we're helping Sonny⁣(top right in the picture)⁣with a really fun and popular assignment...⁣⁣I can't reveal any more than that right now 🤫⁣⁣And you 🙏⁣Cherish the little moments of Christmas.⁣The ones between Donald Duck, meatballs, and presents.⁣⁣Because that's where the real magic of Christmas lies ✨⁣

Exhibiting in a smaller space? Say, 15 m²?⁣ ⁣ Here are t

Exhibiting in a smaller space? Here are three things Nord-Lock did really well in their booth:➜ They highlighted the most important thing in the graphics and kept the product demo just right.➜ They had a clear centerpiece (the LED bar counter).➜ The third tip can be found on our website.➜ Don't tire yourself out with too much text here 🫠Link in the cinema ✨

Mmm… it smells like 3D printing, injection molding, and ri

Mmm... it smells like 3D printing, injection molding and really good coffee at Prototal's stand 👋 Meet Ronnie and Mathilda (picture 2)📍 Elmia Subcontractor 📆 November 11-13

Meet the founders 👇👉 It all started in Italy. He drove

Meet the founders 👇👉It started in Italy.He drove Swedish tourists to Rimini.She was the manager of the beach bar where everyone hung out.He fell madly in love.When she came home to Gothenburg, his number was still in her address book. (You had one, you know 📖)40 years later, they are partners in both life and work.He: almost 50 years of trade fair knowledge.She: the ability to lead companies and people.Together? As Jörgen Wingårdh wrote:"Front Row does more than build stands.They inspire and contribute to the well-being and enjoyment of both trade fair staff and visitors 😀"Welcome to a slightly more personal trade fair agency 🧡

"The stand really highlighted our presence. Front Row was

"The stand really highlighted our presence. Front Row was engaged, helpful and a strong support before, during and after the fair."These are the words of Mathias Skytte, Marketing and Communications Manager at VEO. At Elfack 2025, VEO got a stand that felt like them - and a collaboration that was safe all the way.Do you also want to be able to focus on your customers at the fair - not on logistics?Send an email to info@frontrowex.se and tell us what you need, and we'll take it from there 😊

✨ Simple. Powerful. Memorable. ✨⁣ ⁣ Like a perfect ca

✨ Simple. Strong. Memorable. ✨ Like a perfect caprese - sun-ripened tomato and creamy mozzarella, topped with a kiss of grassy olive oil 🍅 Or...Your next trade show booth. Just look at the MAXAGV stand at LogiMAT 2024! Simple, clean surfaces transformed into powerful eye-catchers 🎯Link in the movie for the full story! 💫#logimat #logimat2024 #logistics #stuttgart #fair stand #fair #booth builder #booth design #fitter #carpenter #painter #handicraftsman #communication design #graphic design #event agency #event agency gothenburg #advertising agency #advertising agency gothenburg #FrontRowExhibitions

You know, The Fantastic 4? 🦸‍♀️🦸🦸‍♂️🦸‍♀️⁣ ⁣ No, not

You know, the Fantastic 4? 🦸‍♀️🦸🦸‍♂️🦸‍♀️Nej, not the Marvel heroes - we're talking 4 hero tricks for your stand!1️⃣ Be open! Let the walls down and be visible from all angles. ✨"But where to display products and messages?" Don't worry, we have a plan...👉 Discover all the tricks inspired by Forankra Sweden's success at Elmia Lastbil 2024 via the link in the movie! 👆#elmia #elmialastbil #elmialastbil2024 #forankra #truck gadgets #trade fair #trade fair stand #stand inspiration #stand design #stand builder #assembler #handyman #carpenter #marketer #marketing #marketing tips #communication #communication design #graphic design #event agency #event agency gothenburg #advertising agency #advertising agency gothenburg #FrontRowExhibitions

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