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FRONT ROW EXHIBITIONS

MEASUREMENT MONITOR. INSTALLATION SERVICE. EVENT.
SINCE 1978

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info@frontrowex.se

+46 705 92 00 77

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Lastest Blog Posts

5 Tips on How to Tackle the Quietest Month of the Year as an Entrepreneur

January 9, 2023
15 most important things to think about before the fair

December 8, 2022
Why you should have a popcorn machine in your booth

April 8, 2021
Help! What does business casual really mean?

June 4, 2020

Get in touch

Gothenburg, Sweden
+46 705 92 00 77
info@frontrowex.se

ADDRESS

Front Row Exhibitions
Qvidingsgatan 4a
416 51 Gothenburg

DELIVERY ADDRESS

Front Row Exhibitions C/O AllFlytt-TSV AB
Lilla Holmen 3
424 57 Gunnilse

frontrowex

Peo has always been just a text message or phone call away

Peo has always been just a text or phone call away—before, during, and after the trade show, no matter what question or concern came up.Building a booth and planning for a trade show is often stressful, with so many pieces that need to fall into place. With Front Row, you have someone who sees opportunities instead of obstacles! Peace of mind throughout the entire process, so you can focus on putting on a truly great trade show.We’ve been working together for several years, and I’m convinced we’ll continue to do so for many years to come. Thank you, Jesper at Forankra, for your kind words 🙏 And thank you, Forankra team 💙 As a booth builder, I’m truly grateful for Jesper’s straightforward, simple, and honest communication. Plus, he’s a pleasure to work with 😊

Imagine a slice of bread in front of you. Top it with some well-aged

4 booths, 2 brand-new booth designs, and 1 new bo

Updated post with better pictures! And do you see how

Updated post with better photos! And see how great it looks? The lighting track runs along the outer edges of the booth 👌 Is your booth space 100 m² or larger? Budget for a light string! Both Forankra and Ekeri at Elmia Lastbil had an island booth 🏝️ That means the booth is open to the aisles on all sides. We hung their banners with logos from the light string. Ekeri also had its “World of Ekeri” team.This made them visible from all directions in the exhibition hall and gave them better control over the lighting in the booth.Take a look, for example, at how beautifully Ekeri’s trailer is lit in photo 2. Or how the colors really pop at Forankra in photo 3. Drop me a line if you need help taking your booth to the next level 😊 Feel free to send an email to: peo@frontrowex.se/ Peo 👋

Why am I still doing this at the age of 66?

Why am I still doing this at 66 years old? Because there’s nothing more important for your relationships—with customers, at work, or at home—than connecting in person. I never get tired of helping create the space where businesses and people come together ❤️ “Fantastic booth—we’re super happy.”Thanks for this trade show, @ekerisverige 🙏/ Peo

The fall trade show season is kicking off! First stop: @elmialastbi

The fall trade show season is kicking off! First stop: @elmialastbil in Jönköping 🚛 Will we see you there? 😃

Training tip: Think like Armand Duplantis 🥇 Look ahead

Exhibition Tips: Think like Armand Duplantis 🥇Picture this: You’re exhibiting in Hall B. Your booth is spot on. Acoustic panels, LED screens, custom-built product displays… But Kalle, your dream client, has just walked into Hall A. He sees your booth neighbor. But not you.Why? Your neighbor has thought like Duplantis: How high can we reach? 🕺 A ceiling display does two very important things: 1. Your booth is visible from a loooong way away. 2. You help Kalle find his way back to you after lunch, seminars, and the trade show haze 😶‍🌫️ Our customers love this ceiling solution 👌 More stylish examples? Check out the link in the bio 👆

It's always a little scary … … when you step into

It’s always a little nerve-wracking… when you step into the exhibition hall. You take a deep breath and think:📦 Is everything in place?👀 Who will be our booth neighbors?✨ Is the booth space clean and ready?Here stands Peo, last night at 7 p.m., looking out over @messe_stuttgart 🇩🇪“This feels good.”Construction starts today. Stay tuned!

How do I create the best booth?⁣ ⁣ This question has been asked

How do I create the best booth?⁣⁣The question has more layers than a croissant 🥐⁣Let's roll out two of them that are clearly visible at SKF at the Maintenance Fair 👩‍🍳⁣⁣1️⃣ Give visitors a reason to come – and stay⁣⁣“Book your shrimp sandwich.” A tradition at SKF's booth that has become a real talking point!⁣⁣You choose the day, and when you arrive, a shrimp sandwich and delicious coffee await you.⁣So you've already made up your mind, and you're full of anticipation.⁣⁣2️⃣ Choose a theme. A message⁣⁣“Do you really need a new bearing?”⁣⁣In 2024, sustainability was the theme at SKF’s booth at the Maintenance Fair.⁣⁣The staff wore clothes from Nudie Jeans and shoes from Icebug. Local companies with the same sustainability mindset.⁣⁣When the message is consistent in both appearance and conversation, you gain trust.⁣And trust = business.⁣⁣⁣✍️ So, take this into account in your planning:⁣▪️ What should visitors remember?⁣▪️ How do you reinforce this from the invitation to the experience?⁣▪️ What will they say about your company and booth to a colleague afterwards?

Why you want a chat wall at your booth 👇 (Gothenburg

Why you want a tjöt-mur in your booth 👇(Gothenburg slang for low booth wall) It works as: Product demo A place to hang out Framing in open booths But above all: lots of space to show who you are and why people actually want to talk to you.BDS – Sweden's most satisfied workshops" was displayed along the aisle in Atoy's booth at the Auto Show (BDS is a partner of Atoy). Inside, the logos were reinforced with red LED lights. Yes, you see. So simple. So stylish. So effective.

“Tinder dating isn't our thing.” This means

“Tinder dating isn’t our thing.” This is what Peo means: I want to help companies in the long term. Take the time to really get to know and understand them. Not just the company, but the person responsible for the booth.How can I best support you on your journey?  Trust takes time. But when you feel understood, peace of mind follows. And our collaboration just gets better and better. This was the second time Peo and Front Row project managed Atoy's booth at the Auto Show.  This is what Daniel Bergkvist at Atoy had to say: "With Peo as project manager, you not only get a professional result, but also a collaboration that feels easy and inspiring. It's clear that he's on top of everything – and that makes a huge difference for us." 💙Peo would be happy to talk to you 😊Send an email to peo@frontrowex.se with your number, and he'll call you back.

THANK YOU ❤️⁣ ⁣ To you, our dear customer.⁣ And to you,

THANK YOU ❤️⁣⁣To you, our dear customer.⁣And to you, our dear partner.⁣⁣(Yes, Peo always says "our dear" when he talks about you 😄)⁣⁣But the year isn't over yet.⁣⁣During the holidays, we're helping Sonny⁣(top right in the picture)⁣with a really fun and popular assignment...⁣⁣I can't reveal any more than that right now 🤫⁣⁣And you 🙏⁣Cherish the little moments of Christmas.⁣The ones between Donald Duck, meatballs, and presents.⁣⁣Because that's where the real magic of Christmas lies ✨⁣

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