It's February, and a grey, wintry Gothenburg reminds you of what a summer in Sweden can be like. So the Boat Show sails into the Swedish Exhibition & Congress Centre, and an archipelago house will make you see the light on the horizon...
Because among boats and everything else related to the sea, you walk past a 12 m² nice and bright stand at båtmässan that says: "Come in, I'll take care of you!" Why sit on the sea for a short season when you can cuddle in an archipelago house all year long?
Yes, Skäret in Hamburgsund has for several years made a smart choice by exhibiting at the Boat Show. They are also a good example that it doesn't matter how big or small your stand space is, as long as it touches and creates emotions with your customers and visitors.