Atoy Sweden
The 2023 Motor Show
320 m²
January 18, 2023
What do I really need in my stand? Good question. Here we are inspired by Atoy Sweden and give you 5 concrete good-to-have tips based on their stand at Automässan 2023.
1. Who is exhibiting here?
Make it easy for trade show visitors to find you—so place your logo thoughtfully. For Atoy at the Auto Show, we wrapped the lighting truss in banners that ran along the length of the booth. It looked great and made a strong impression from every angle. Don’t have a truss? Then a ceiling-mounted display, like the one at Prototal, is a stylish alternative.
2. Do you have a skeleton in your closet?
Hopefully not. But maybe jackets, bags and supplies for the fair? Then it's nice to have a lockable wardrobe in your stand, so you can feel confident that nothing will fall into the wrong hands.
3. Bardisk
Coffee and cookies, or a beer and a shrimp sandwich? No matter what you choose to serve, the bar counter is the be-all and end-all. For Atoy at the Auto Show, we built the bar as a kitchen island. “But what if I don’t have room for a kitchen island in my booth?” Then the LED bar counter is the perfect solution for you!
4. Standing table
Have a couple of mingling/demo areas (if space is available), so that you can spread out in the stand and deal with several customers at the same time.
5. Activity areas
“How do I make a good first impression on a potential customer?” Get them to do something! Like Atoy at the Auto Show: rent the “Night Duel” and let your booth visitors challenge you for a chance to win great prizes.A perfect icebreaker that’s sure to bring lots of laughter—and business.
How can we help you with your trade show booth? Write to us—Peo would be happy to have an initial conversation with you.