SKF SWEDEN

330 exhibitors and over 10 000 visitors. So how do you get noticed at such a big fair? Let SKF inspire you with its stand at Underhållsmässan 2018.

1. Double the exhibition space

Does the trade show not offer as much booth space as you’d like? SKF, which wanted 100 m² at the Maintenance Fair, solved this by booking two 50 m² spaces across from each other. Bonus! You’ll also be visible from two directions as visitors walk down the aisle between your spaces.

2. Company colours 

Work consistently with your company colours to enhance your visual presence in the exhibition hall – like using the same shade on the carpet as in your logo.

3. LED bar counter

The LED counter is a perennial favorite at SKF! For example, you can use it as an information desk, a product display, or—as shown on SKF’s web Underhållsmässan 2018 —a coffee bar.

4. Go the extra mile

Most exhibitors offer some kind of drink, often coffee. So you have the opportunity, go the extra mile and hire a barista! This way you create a nice mingling point that is always manned.

5. Banner

Take advantage of "natural places" to attach a crank with your logo and message on. In the wall beam above the stand we put up a 12 meter long banner that framed both stand surfaces. An effective solution that will make you visible from afar in the exhibition hall.

Wondering about something you just read? Write to us using the button below.

I want to get in touch