THORLABS

What do dogs and optics have in common? Nothing! However, Thorlab's CEO and founder Alex Cable loves dogs, and has named the company after his own dog Thor. Of course, the company logo should represent that too.

That said, daring to showcase your company’s personality at your booth can work to your advantage at the trade show! At ECOC 2017, Europe’s largest conference on optical communications, Thorlabs used printed fabric banners mounted in a so-called Fabric Frame system in its 18 m² booth.

A simple and effective way to get the company’s message across. And with a brilliant LED display, no one could miss their presence at the Svenska Mässan.

Psst! Did you know you can also rent our LED display with your logo on it? Do you have any questions about what you just read? Click the button below to contact us.

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